The Dress-Up Box- Theatrical Fashion Show

Kia Ora! 

The Dress-Up Box has been a year in the making, it is the first post-university collection and fashion show for Poneke label Equilibrium by Olivia Ferguson. Focused on being an immersive theatrical show, The Dress-Up Box explores themes of childhood nostalgia through dress and play, encouraging the audience to see everyday clothing as an invitation to have fun, to be creative, and to explore different worlds.

As an emerging independent fashion label, Equilibrium isn’t working with a lot financially, which is why we are relying on crowd funding to support this production. This funding will allow collaboration with other creatives and local businesses, without whom, the show would not be possible. 

What will it be like?

Guests will arrive into a space staged like a bedroom with the seating area filled with couches and chairs styled like a lounge. When guests arrive there will be complimentary drink and finger food provided and the opportunity to view a small exhibition of behind-the-scenes process work.

The show will run for approximately 45 minutes and follows the story of children playing dress-up in a bedroom. Beginning with a short video to introduce and set the tone of the show, the story will move through 7 different characters, 11 looks at 23 garments worn by dancers who will dance down around the set in both solo and group dances.

Great! What’s the funding for?

The funds raised from our Boosted campaign are what we need to make this project a reality. This is an all or nothing campaign, if we don't reach our goal we won't get anything.

We need to reach our Boosted goal to cover essential production costs, and so that we can pay all the creatives and talent involved as well as supporting Equilibrium to achieve their dreams and goals as an emerging label. 

Your donations will go towards:

• Paying the local lighting and event design business for the lighting and set design
• Koha ‘thank you’ for dancers
• Photographers and videographers
• Hair and makeup artists
• Choreographer
• Electricity and certification of electrics
• Food and drink for cast and crew
• Social media manager/ graphic design 

Our Creative Team

Creative Director/ Producer: Olivia Ferguson

Co-Producer: Ava O’Brien

Graphic Designer: Gia Espilita 

Social Media Manager: Fiona Lu and Sam Carran

Sponsorship Lead: Cullen Keating

Choreographer: Reuben Nicolas 

Videography and Photography Lead: Andrew Morris

Assistant Photography: Nathan Jones Jackson and Jas Sabrine

Hair and Makeup Lead: Rilee McGlynn

Set and Lighting Design: Jak Wild from Light the Fuse Entertainment 

Volunteers (backstage dressing, drinks, doors): TBC

We are immensely grateful for any donation, small or large. If you are unable to contribute financially at this time, please share the campaign around!

We hope you may be able to join us to watch this special show on Saturday November 23 at Punaka Collective (21 Blair Street) in Poneke, Wellington.