A crowdfunding campaign needs a ton of content. For the 30 or so days of funding, you’ll be coaxing, cajoling and flirting with your crowd, asking for money, and you’ve got to come up with a fresh way to ask every day. You’ve got to keep it interesting, enticing and exciting.

Match donors build momentum, add credibility, create hype, and increase your chance of success.

Events can raise awareness of your campaign, raise money, reward your core crowd and create opportunities for media coverage.

But they can be time-consuming to organise, so if you can piggyback on existing events where you can make an ask, or have a supporter ask for you, even better.

Before you start planning your crowdfunding campaign you need to know a few important things, like...

· What’s my funding target?

· How many people do I need to give?

· How many people do I need to ask to give?

· How often should I ask them?

· How long should my campaign be?

· When should I run my campaign?

Luckily, we can help you answer these questions.